Analytics

Analytics provides pivot and graph views of membership across branch, category, growth and demographics to support planning and board reporting.

This section covers:

• By Branch — A pivot and graph analysis of membership distribution across branches. Managers use it to compare branch sizes, spot under- or ove
• By Category — Analyses membership by member category, for example individual, group, junior, corporate or staff classes. It shows the product an
• Growth Trend — Charts membership growth over time, covering new joiners, exits and net growth by period. It is the core acquisition and retention
• Demographics — Breaks down the membership by demographic attributes such as gender, age and location. Demographic analysis supports social-perfor